Why did Apple succeed?

Why did Apple succeed?   If you ask a marketer, you will get the answer “Because of Steve Jobs’s marketing skills.” If you ask an engineer, you will get the answer “Because of Steve Wozniak’s engineering skills.” If you talk...

How to turn down meetings

Meetings are the most wasteful thing I ever faced in my professional life. People are clearing out time in their schedule, always 30min or 60min no matter the subject, to discuss things that most of the time could be covered in 1-2 emails. When calling a meeting, you...

Developing a skillset

Developing a skillset doesn’t allow you to do better work. It will also transform your way of thinking and seeing solutions. If all you got is a hammer, everything you look at looks like a nail. But if you got a whole toolset, you can choose the best tool for...

Forcing a business to scale

In my marketing agency, I have earlier offered our service customized for every client’s needs by using top assistance. Why? Because the service we provided was something, our clients hadn’t worked too much with before (or anything). I pretty quickly...

The lock in effect from the not so good ideas

Leaders and successful entrepreneurs often say, “The idea isn’t important”. However, a couple of years ago, I watched a lecture by Sam Altman, where he spoke about startup ideas. He said that he too thought this before, but now had changed his mind....