by Anton | Jul 24, 2020 | Business, Marketing
It is easy to think that potential customers don’t trust you if you are selling them products or services. Therefore, you may start to hide the fact that you are selling stuff by giving away things or just not asking for their money. However, the customers see...
by Anton | Jul 23, 2020 | Business, Marketing
If you always rely on what the customers tell you that they want, you won’t be very innovative. As Henry Ford ones said – “If I had asked people what they wanted, they would have said faster horses.” There are many ways to think about this, but one...
by Anton | Jul 19, 2020 | Business, Productivity
Making a change can be done very fast. You can change your offers, the number of employees, the target group, and goals from one day to another. But, it will take time for the affected people to adapt. It will take time before: Your customers are used to your new...
by Anton | Jul 16, 2020 | Business, Consulting, Marketing
In my marketing agency, I have earlier offered our service customized for every client’s needs by using top assistance. Why? Because the service we provided was something, our clients hadn’t worked too much with before (or anything). I pretty quickly...
by Anton | Jul 15, 2020 | Business
All businesses, services, and products won’t scale, at least not in the traditional meaning. But, every one of these is somewhere on the scale. Some business doesn’t even scale enough to work for one person, some business enables a scale of hundreds of...
by Anton | Jul 11, 2020 | Business, Work
Leaders and successful entrepreneurs often say, “The idea isn’t important”. However, a couple of years ago, I watched a lecture by Sam Altman, where he spoke about startup ideas. He said that he too thought this before, but now had changed his mind....
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